The government is launching a new campaign to try to convince the UK’s smokers that vaping is and not as harmful as smoking and the good way to quit, in a bid to counter the scepticism generated by some scientific studies and media headlines.
Public Health England (PHE), which maintains that vaping is 95% less harmful than tobacco, is releasing a short video of experiment which reveals the price of sticky black tar that accumulates in the lungs of a heavy smoker, collected in a bell jar. By contrast, precisely the same nicotine intake through vaping releases only a trace of residue.
It would be tragic if thousands of smokers who could quit with the help of an e-cigarette are being put off due to false fears about safety, said Prof John Newton, director of health improvement at PHE.
We need to reassure smokers that switching for e-cigarette would be less harmful than smoking. This demonstration highlights the devastating harms caused by every cigarette and helps people see that vaping is likely to pose only a fraction of the risk.
PHE says the risks from vaping are tiny compared to smoking. Some studies that have been published focus on prospective for loss without looking at associated with us cigarettes. A lab study on Birmingham University in August, for instance, claimed that vaping could harm cells in the lungs. While the authors said they did not believe e-cigarettes were more harmful than ordinary cigarettes, they suggested that over 20 or 30 years there might be a direct effect and urged cautious scepticism about the safety of vaping.
Martin Dockrell, head of the tobacco control programme at PHE, said all of the scientists in area had ambitions to improve health. We like to think of our scientists as being detached about these things, but actually the scientists needed for this area on both sides are deeply passionate about it, he said.
Studies about the potential health risks of chemicals in e-cigarettes run prominently in the media content. Some were misleading and others were contradictory, said Dockrell. Products know who to think and they believe the thing that will fit them best, he was quoted saying. A smoker who finds it difficult to quit may n’t need to believe that e-cigarettes are fewer harmful.
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